How to email a hiring manager

Reaching out directly to a hiring manager when a company isn’t advertising an opening is a great way to network.

You can position yourself as the candidate of choice for the company’s next opening.

Also, if the hiring manager likes you, he can possibly create a job for you; this happens more often than you think!

Note: When I say “hiring manager,” I’m talking about the department head or division head or executive who would be responsible for hiring you.

If you’re a marketing director, this could be the marketing VP or CMO.

I’m not talking about human resources professionals. (Unless you’re in HR yourself.) The folks in HR usually don’t have time to network with random people!

Now, if it’s a company with an in-house corporate recruiter, by all means reach out to whichever in-house recruiter seems to be relevant. But many small and mid-market companies don’t have in-house recruiters.

Find the hiring manager’s name

So, the first step is finding the hiring manager’s name; here are some ideas:

  1. Brainstorm what the hiring manager’s likely title would be. This is usually more difficult in a large, complex Fortune 500 company. You could approach the person who would be your boss, or that person’s boss. You’ll need to think about what level you would likely be in at the company to figure out who your potential boss and boss’s boss would be. If you would be a director, you’d probably, but not always, report to a VP. In a larger company, you might report to a senior director, or in a smaller company, a director will sometimes report to the CEO or another C-level executive.
  2. Once you have a few ideas for possible job titles of the hiring manager and hiring manager’s boss, do a search on LinkedIn or Google. You’d be surprised how often a Google search for the company name and division head’s job title will pull up a web reference to the person–and there you have your name.

Contact the hiring manager via LinkedIn

Once you know his or her name through your research, you can send an InMail on LinkedIn if he/she has a profile on LinkedIn. Yes, you need a paid account to do this. You might be able to get a free upgrade.

Also, if you share a LinkedIn group with the person, you may be able to send a message for free. (Hint: if you don’t share a group, check to see if he belongs to any groups you could join.)

How to find the hiring manager’s email address

If you already know someone at the company (past or current employee) and know the person’s company email address, you’re golden.

Within any given company, all the emails usually follow the same format. So all you need is to find out one person’s email address, and you should be able to find out the hiring manager’s email address.

Here’s an easy way. Do a Google search for the company’s domain name with an “@” in front of it.

Let’s say, for example, that the company’s website is www.acme.com. Obviously, the company’s email accounts will all end with @acme.com. So just type the following into Google:

@acme.com

More often than not, you should be able to find someone’s email address in the results that come up. Doesn’t matter whose it is! It will reveal the company’s email scheme.

Based on the results, let’s say you determine that the scheme is [email protected].

If you want to confirm whether the mail box exists, one neat tool is http://verify-email.org. (However, you can easily skip this step.)

Use a web app to look up the info

If you can’t find any evidence of a company’s email scheme through your Google searching and don’t have luck with Verify-Email.org, here are some other tools that can provide you with access to some emails for free (not everyone on the planet is in their databases, but you can try and see if the person you want is in there).

Emailing the hiring manager: just do it!

At this point, you can just go for it–send the person an email or LinkedIn InMail and see what happens. My preferred method is an InMail, so that the recipient isn’t wondering “How did he get my email address?”

Either way, make sure the message is a brief, concise, and thoughtfully worded cold networking letter.

Yes, it might not be a valid address for any number of reasons, or the person might not be paying attention to his LinkedIn InMails, or maybe the person has left the company and won’t receive it. Who knows. Who cares? Just go for it. You don’t have anything to lose.

This post originally appeared on KellyDonovan.com.

 

Ready to learn more or get started?

Your “digital dirt” could be haunting you.

If you haven’t “Googled” yourself lately, it’s probably a good idea to type your name into the search engine to see what results you get.

A wealth of information about most of us is at any prospective employer’s fingertips and can help or hurt your chances of getting the job you want.

“Your Google results are your new resume.” — Richard Bolles, late author of best-selling career book What Color is Your Parachute?

I won’t get into whether it’s right or wrong for employers to research candidates online. I can see both sides of the issue. Whether it’s right or not, if you want to land a great opportunity quickly, you can’t afford to overlook your online presence.

Who gets searched

In general, you’re probably more likely to be looked up online if you’re an executive or senior-level candidate, versus a blue collar or entry-level candidate. Executives are sometimes mentioned in the media and on websites and blogs, so employers and recruiters might be interested in any mentions of you online.

The likelihood of being searched could also vary by industry and job type. For example, I would expect employers to look up a marketing professional to find out if the candidate is social media-savvy, whereas employers might be less interested in an HVAC specialist’s online presence.

So, what information can help or hurt you?

Potentially helpful information

  • A strong LinkedIn profile with recommendations
  • Other social media profiles that are focused on your chosen profession
  • A blog in which you write about topics relevant to your profession
  • Posts you’ve made on social media websites that present you in a positive light
  • A personal website (eg., an “electronic portfolio,” or “e-folio” for short) showcasing your qualifications; this can include a blog
  • Positive news articles and press releases about you

Potentially harmful information

  • Social media profiles that might contain information about you that could be a turnoff
  • Posts you’ve made on social media sites that someone might perceive negatively
  • Embarrassing photos of you
  • Political donations you’ve made
  • Lawsuits or criminal records
  • Negative media or blog coverage of you

Confusing information

Another problem is that a search for your name might pull up references to others who share your name. This can be problematic. The employer might think that some of those other references are about you, and you might suffer because of mistaken identity. One way you might avoid this confusion is by using Vizibility, which helps you organize and share your online identity.

Action steps for taking control of your online presence

Research & evaluate: First, research yourself thoroughly to uncover everything that an employer might be able to find and evaluate whether any of the information about you might turn off a prospective employer.

Fix what you control: Address any negative information that is under your control, like removing all the comments you posted on Facebook complaining about your job, or setting your Facebook profile to private.

Try to fix what others control: If there is unwanted information about you on a blog or website, evaluate carefully whether it might be appropriate to politely approach the webmaster about having the material removed.

Create positive content: Set up a great LinkedIn profile, find a reason to send out a press release about something you’ve done, and consider creating a personal website/e-folio to promote yourself. (All services I offer, by the way!) A positive, professional presence on other social media services can also be helpful, depending on your industry, goals, and interest level.

If the situation is out of control

In some cases, if your online reputation is severely tarnished, drastic measures might be necessary. (This might be the case if there are a bunch of negative news articles about you online.)

There are consultants and companies who specialize in search engine optimization and online reputation management who can help you with improving your search engine results. I would be happy to refer you to a reputable provider if you are interested.

 

How common is online research of candidates?

Statistics vary regarding the percentage of employers who look up candidates using search engines and social media.

The Society of Human Resource Management released some findings on this in August 2011 (see slide show below for details). SHRM’s findings are more conservative than other figures that have been reported, but are still substantial enough that candidates need to consider their online presence.

(Also, it’s worth noting that SHRM surveyed HR professionals, not hiring managers. Some HR people are avoiding online searches due to legal concerns — considerations that hiring managers might not think about.)

Slide show of SHRM’s survey results

View more presentations from shrm

This post originally appeared on KellyDonovan.com.

Take control of your online presence! Contact me today to get started on a powerful LinkedIn profile, personal website/e-folio, or personal press release.

Beware of fake recruiters

Unfortunately, there are always going to be con artists who will try to prey on job seekers who are eager to land their dream jobs–and even the savviest of executives have been hoodwinked by slick, sophisticated recruitment cons.

You’re probably wondering what someone’s motive would be for posing as a recruiter or employer. The motive usually comes down to some sort of theft or fraud, though the exact nature of it varies.

They might want to gather as much information about you as possible so they can steal your identity. Or, maybe they want to gain your trust, then convince you to buy something from a website (which, unbeknownst to you, they’ve set up themselves with the intent of capturing your credit card number and then using it fraudulently). One scam asked job candidates to send an iPhone to them so they could install apps needed for on-the-job training.

Many of us are trusting people, and if someone approaches us with a well-written LinkedIn message or email, it’s natural to believe it.

However, here are some sobering realities:

  • It’s very easy and cheap to set up a professional looking website nowadays. Any con artist can do it with a minimal investment.
  • There are white collar criminals who are smart and articulate. Sounding educated isn’t proof of honesty.
  • Someone can easily create a LinkedIn profile containing untrue information (and LinkedIn contains tons of fake profiles). There are no LinkedIn Fact-Checking Police on patrol, ready to arrest people who put fraudulent credentials on their profiles!

So, when recruiters contact you, how do you know if they’re legitimate? Here are 9 things to look for.

  1. LinkedIn. View the recruiter’s LinkedIn profile. If you can’t find a profile for the person, ask for a link to it. If the person doesn’t have one, or you can’t find it after extensive searching, that’s a huge red flag. Virtually all recruiters today are using LinkedIn. Inspect the profile carefully. It should be detailed and have information about the recruiting work performed. Also look for recommendations. If people have recommended the recruiter, that’s a good sign that it’s probably a legitimate profile. However, be sure to view the profiles of the people who recommended him or her. Do they have recommendations, too, or do their profiles appear to be hastily created? Remember: number of LinkedIn connections isn’t proof of legitimacy. Someone can create a fake profile and pay someone offshore $1/hour to add hundreds of connections.
  2. Email. Is the recruiter using a company email, or a Gmail or Yahoo account? While some recruiters do have personal accounts that they may use sometimes for business, bear in mind that anyone can claim to work for Korn Ferry–and if they’re not emailing from a Korn Ferry email account, how do you know they really work there?
  3. Company research. If the recruiter is with a boutique recruiting firm, do your research on the firm. Visit its website and read the staff bios. You can also use ICANN’s WhoIs lookup tool to find out when the domain was registered, and to whom. Only registered within the past year? I’d want to know more about the firm’s team if it’s that new. If it’s registered to someone different than the listed principals of the firm, that might be worth looking into.
  4. Photographic evidence. Use my favorite trick from the TV show Catfish, and do a reverse image search on Images.Google.com for the recruiter’s photo so you can find out if it turns up on any other website. If it’s a stock photo or is on a social media account with a different name, that proves the recruiter is a fake!
  5. Unusual requests. This can include requests to: pay a fee of some sort; fill out a job application; optimize your resume for the employer’s software; provide details such as a driver’s license, social security number, or account login information; a request to mail them something of value; and the list goes on. Remember that employers use recruiters to find top candidates for hard-to-fill positions. A legitimate recruiter wants to make it as easy as possible for these candidates, so why would a recruiter ask you to jump through extra hoops? It doesn’t make sense.
  6. Third-party validation. Look for outside validation of the recruitment firm’s legitimacy. This can include media coverage of the firm and its principals, and participation in professional associations.
  7. Recruiter’s background. If the firm seems new, research the background of the recruiter. Fish around on the web.
  8. Location. Look to see where the firm claims to be located, and where the recruiter claims to be located. Look up the address on Google Maps and Google Earth to see what it looks like. Ask if they work from that city, or from somewhere else. You could ask a question intended to see if they actually know about the city they claim to be in.
  9. Grammar and spelling. Grammatical mistakes and spelling errors are a major red flag. Just bear in mind that some con artists actually do use impeccable grammar and spelling, while some legitimate recruiters make a mistake now and then.

Any single one of the items above wouldn’t necessarily be proof that someone is a con artist. You’ll have to use your best judgment to decide whether there’s a strong enough likelihood of fraud that you’re better off not dealing with this “recruiter.” I don’t recommend confronting or accusing the person; if you’re dealing with a criminal, that could put you in danger.

And remember: When talking to anyone who claims to be a recruiter, find out details about the job and company. Some candidates are so eager to find an opportunity that they provide their resume before finding out any details. You have a right to ask questions first.

Further reading (articles will open in new tabs):

This article originally appeared on KellyDonovan.com.

Many employers are doing thorough online research into job candidates; a few bad apples try to take that to the extreme.

One of the most important aspects of finding an executive resume writer, LinkedIn profile writer, and/or career coach is making sure that you and the provider are a good fit for each other. That will ensure that you both enjoy the experience and will greatly increase the chances of the outcome you’re hoping for.

Are-you-proactive-or-reactive-on-LinkedIn

Stop Being Reactive on LinkedIn, and Start Being Proactive!

While many job seekers focus on applying for advertised jobs on LinkedIn, a more effective approach is to use LinkedIn to contact decision makers at companies of interest when they’re NOT advertising an opening. This is especially true for executive positions.

Use LinkedIn’s “advanced search” feature to identify people who currently work at the company you want to work for, then scroll through the results to pinpoint the person who would be your boss or your boss’s boss if you were to get hired there.

Send the person a short message on LinkedIn asking to arrange a short conversation, either in person or by phone. You could say, for example, that you’re preparing to re-enter the workforce soon and would like to talk to them for research purposes. Don’t ask about job openings or offer to send your resume, which can come across as pushy and desperate.

To send a message to someone who isn’t a connection, you can use InMail, a feature available to those with paid LinkedIn accounts. In fact, this is usually the ONLY reason I recommend someone have a paid account.

By contacting a company when they’re not advertising an opening, you won’t be one stranger among hundreds of applicants. Instead, you’ll be able to build a relationship with someone who will keep you in mind for when they do have a suitable opening, and could even introduce you to decision makers at other companies.

As with many aspects of life, being proactive instead of reactive on LinkedIn can really pay off!

This post originally appeared on KellyDonovan.com.